Anyone else get the feeling this was a totally manufactured non story designed to increase ratings and/or Seann's chances? (Before this nobody had ever heard of him).

She looked to uncomfortable to be honest JK I also think she is embarrassed by it all and a drunken kiss may cost her the job on the show.
They could not get rid of them as it may of been like an unfair dismissal.
Do not think it's a promotion thing just a bit of stupidity

No, I don't think that it is faked at all. Its not like they were struggling for ratings, and the beeb isn't as driven by ratings as commercial tv. His sheepish apology on "It takes two" was too natural to be faked. If two young attractive people are dancing and holding each other very closely then it would be natural for them to be start a relationship. However since they were both committed to relationships then they should have resisted, but the human spirit is weak at times, especially after alcohol.

I had heard of Seann before, he's been on many shows such as "Live at the apollo" and "Mock the week", which is more than I can say about half of this years contestants. Some of the professionals are now bigger celebrities than the so-called celebrities.