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Topic History of: Some numbers on digital revenue from Sony BMG
Max. showing the last 5 posts - (Last post first)
Author Message
Michael At the risk of stating the obvious, there is digital and digital. A lot of us have been advocating for online/mobile sales for a few years already. I'm currently helping an ultra-niche band boost overall sales. Digital is obviously the answer. But scratch further and I find that we have to be quite selective about the sites and really get everyone involved. I could easily stick the music on all the main download sites and watch as... nothing happens. As in all things, it's the marketing/promo (in the broadest sense of the word) that will make the difference.

There's an awful awful lot of digital music out there already.
DJones Thomas Hesse, president of Sony BMG Music Entertainment
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