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Topic History of: Albums for £ 1 ??? Max. showing the last 5 posts - (Last post first)
DJKZ |
Hi Djones,
Well that is possible but I don't think that is a bad thing as by then the artist
will have the choice to move into the self service system or the "managed system".
I am actually working on creating the very type of label I have been banging on since
the majors (as usual) are slow off the mark. Watch this space.
I do agree it will be service oriented and will put power into the hands of the creators
of music. No longer will they need onerous management or recording contracts.
Everything will be up for grabs depending on the type of deal you can negotiate.
BR what is the name of your book and where can one get it ? |
DJKZ |
I beg to differ JK. The new model is perfect for novelty hits.
Didn't you hear about Bedroom Intruder ? The countless viral hits prove
that novelty hits will work well in the new model. The only problem is getting people
to write them. Novelty hits are a special market but the Facebook community
will get behind it. Maybe you should back one ? |
DJones |
DJKZ wrote:
Tunecore will go out of business tomorrow if EMI, SONY et al set up similar operations. A lot of
people want to associate themselves with the majors even in the above manner and the majors will
not die a death of a thousand cuts which they will if they don't do anything now.
Even if the majors did "set up similar operations" they would still act with their mind set on "upstreaming" / "farming" etc. - with the aim to find the one artist to mold into a global superstar.
The "new model" (as I understand it) is completely different: Its centered on the artist who employs & pays some kind of middle man (managers / accountants / producers etc.) and uses the tools provided by Tunecore and others to reach his/her own goals.
JK wrote:
My other worry is - this "new model" does not cater for the life blood of the music industry - one off hits; novelty smashes;
From my point of view it is just the other way round: In the new model it will be possible for new artists to break thru / to get into the charts, but without the oligopolistic power of the old record cartell and with the new media landscape / lots of entertainment options / the short attention span of the consumers etc. it will be much harder to stay at the top: long-term careers will be the exception, "one hit wonders" will be the norm. |
JK2006 |
But they won't "do anything now" KZ - they are staffed by wankers and drones whose sole ability is keeping their heads down.
My other worry is - this "new model" does not cater for the life blood of the music industry - one off hits; novelty smashes; those delightful gems which get the millions not deeply devoted to music to buy, listen, sing, hum... Who Let The Dogs Out? I Get Knocked Down... Johnny Reggae Reggae Lay It On Me...
No tours there thank god. |
DJKZ |
BR you talk a lot of sense here and like you I do believe the new model is pretty much along
the lines to what you have written.
However, for lots of people who do not gig or do not have a fan base it is not easy to instantly
draw the crowd, but instinctively I believe strongly this is the only way forward for us all.
I have been quietly working on this model and been trying to crack the holy grail of marketing
without spending millions which would be necessary to power all of this.
You have spoken wisely BR and I will add that it is now possible to use Youtube and Google to
drive fans to your site and recoup every penny of it. The implication of this is staggering.
If you could use Google Adwords to surgically reach the righr demographic and not lose any money
on this then yes the power of the record company will be diminished.
BUT I would caution against writing them off just yet. I predict that the majors (much smaller)
will turn into service oriented labels very much like Tunecore who made MILLIONS last year.
If there are any music industry execs reading this board DO IT NOW ! (JK talk to these people lol).
Tunecore will go out of business tomorrow if EMI, SONY et al set up similar operations. A lot of
people want to associate themselves with the majors even in the above manner and the majors will
not die a death of a thousand cuts which they will if they don't do anything now. |
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