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Topic History of: Goodbye, ITV ?
Max. showing the last 5 posts - (Last post first)

Author	Message
Grandpa Harley	since it's not a subscription channel I'm surprised the IBA let them do that. QAt one time, I'm certain that there was some sort of rule about a minimum number of ads per hour. I'm old enough to remember when they used to have real 'local' adverts... Redfers Kyle reading ads for places in Leeds, Bradford, Lincoln... back before everything was Granada/Carlton. ITV died some years ago. It just never noticed.
In The Know	<<< Practically every programme on there now has a money grabbing phone-in, surely this must offset the loss somewhat? >>> Only if anyone is watching in the first place and then decides to take part !
Anthony	Since ITV happily show their Play Channel's programmes on ITV1 for about 4 hours without a single ad break, that would rather suggest a dip in advertising revenue is more than offset by this
Kev	Practically every programme on there now has a money grabbing phone-in, surely this must offset the loss somewhat?
Manager Man	You're right, JK. ROTY had a wide age appeal (therefor suitable for mass audience on mainstream channel) whereas the replacement had a very small demographic (and more suitable to C4 at about 1am !)