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Topic History of: What is happening to the music industry? Max. showing the last 5 posts - (Last post first)
Author
Message
K
Released today, future hit IMO
JK2006
You have a good point Pru; and God forbid we all become grumpy old men and women, moaning "it's not as good as it was when we were young". It is significant that, every now and then, something rushes through, conquering all. Who would have thought that baking could have been a massive appeal TV show? Or ballroom dancing? Again, it tends to be the odd specific ingredient that jells everything (Andrew, Ed Balls, Nadiya) and boosts the mass appeal. Even today a music hit will emerge (When I Was 7 Years Old) that captures the majority.
Pru
I hate fatalism, and it seems as rife in the music biz as it is in TV. All it takes in TV is a seminar at Edinburgh saying, for example, that multi-channel tv spells the end of a mass audience, and for years after executives won't bother commissioning shows that aim for a mass audience. Then it becomes a self-fulfilling prophesy. That happened twenty years or so ago, and terrestrial Saturday night TV was dire as a result, until, by accident, Strictly and X Factor took off and suddenly the execs realised that a mass audience can still be formed if you actually bother to aim something at them. If you build it they will come. I suspect it's similar in the music industry - demographics rule, and vast sections of the public aren't sought out, great singles and albums aren't promoted and only a lucrative niche is exploited. The motto in both industries should be: aim for the broad audience. If it falls short, then accept it's niche, but don't pre-judge it, and never succumb to fatalism.
JK2006
really like it.
K
Another which has been a recent favourite. Great little vocal riffs throughout, loaded with hooks. I absolutely love the understated production, listen to the way it's completely underplayed during the chorus and how it builds so beautifully throughout... oh and if you're of a certain age the last few seconds will make you think of The Who LOL.