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Topic History of: Music Week - is it over?
Max. showing the last 5 posts - (Last post first)
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Michael |
Wasn't this idea done brilliantly already by Music Business International? And it folded as well, regrettably. |
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BR |
It should go monthly and increase its features - so that it becomes a "music industry monthly Q or MOJO" Then advertisers would get more income.
A weekly chart report could be e mailed to all subscribers of the Monthly.
Cant see why they have not thought about this - most mags have seen circulation dips - but when you look in W H Smiths you see more shelves than ever before for magazines so they are still popular.
Too early to say they will die. People still like the feel of them and laptops and PDAs are no good for feature reading on the tube - trains - planes - bus -beach etc.
JK should do a monthly column for them as well - now that would be nicely controversial and drive up subscriptions !! Would gurantee coverage by the NotW as well ........... |
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JK2006 |
Interesting discussion over on the Velvet Rope where I asked a similar question about trade magazine Billboard and replies said they think all music magazines are dying. |
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Mart |
MP3 bloggers have replaced a lot of music gossip papers, more than most realise at this stage, but just wait until next year. I , for one, am fed up with buying a music paper and reading yesterdays news. I also am fed up with throwing literature into a recycling bag.
Yes there is a place for a magazine that cares, but I believe, not really in a print format anymore.
In the future, (and it`s close) nobody will want the clutter. |
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JK2006 |
Just what I was wondering NotCyril.
I think a publication combining paper and internet could be incredibly valuable.
The Tipsheet saved the industry for almost ten years, daring to criticise even the top executives, picking up on and promoting talent, praising good jobs and clever work.
We revived sales with our Record of the Year shows, forcing executives to attend and support by giving massive prime time support for music which multiplied demand in the crucial pre Xmas period.
We praised and boosted good workers. We spotted and championed people like Simon Cowell when few others wanted to support them.
Not only great music but retailers who cared, DJ's who loved sounds, juniors who deserved to become seniors in publishing, promotion, gigs, everywhere.
And most of all we were entertaining and passed along good gossip and hot rumours.
I've watched the "dry and dustys" take over since we folded. The dull drones who have clung onto livings in the business without providing a flicker of enthusiasm. Oh, they talk the talk (because they know they have to) but their hollow energy has no real spark or imagination or colour to it. It's like zombies mimicking life.
There is indeed a spot for a magazine that cares and knows and dares. |
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