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Topic History of: We made some great tracks in the 60s
Max. showing the last 5 posts - (Last post first)
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DJKZ |
Michael you're spot on in a way. The web offers the best prospects
for this type of show. It is global, always on and can go viral.
But terrestrial and satellite TV offer prestige that web tv just
doesn't have so perhaps it is possible to do a hybrid show.
But the web up model is excellent and I think it can spread out
through other media hmm. I think one can utilise TV ads for pure
branding purposes whereby you have a constant regular ad at a specific
time using the informercial model. You don't even have to be on a lot
of TV stations just one would do. Interesting discussion.
The music industry NEEDS to create something. Maybe the MusicIndustry Song
contest lol. Eurovision is a massive hit and fantastic show maybe elements
from it could work.
JK you seem to have a lot of ideas and no doubt your involvement in UK TV
shows is without question. |
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Michael |
DJ, perhaps. That sounds a bit too political for my soft brain. But it's a fact that we've lost control, and we ain't close to recovering it. There are far too many other industries of human happiness out there, such as the games industries, the apps business, porno, online pokr, etc. They weren't available in the same way back then.
I'm still mulling the web-up approach, actually. Not a bad idea, now that I think of it. |
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DJones |
Michael wrote:
The music biz has shrunk to being a glorified cottage industry in business terms. We no longer lead. We are an add-on. It's frustrating for those that knew it only 10-15 years ago.
The record industry in the 90s was a travesty, based on the monopolistic control of manufacturing/distribution and control of radio & TV (payola and other forms of collusion between the labels and the "independent" media).
From my point of view the transformation into a "glorified cottage industrie" (comparable to the record industry of the 50s and 60s) would be great. |
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Michael |
By the way, I forgot to mention the only music show I still watch (apart from nostalgic documentaries for which I'm an absolute sucker): Taratata. Major or hot upcoming guests play live in the round, invite some interesting small fry, jam together and often give incredible interviews. It's been going for years on French TV and is now showing in Canada as well. No one does it better, with the possible exception of Jules.
www.mytaratata.com/
This week has Tim Robbins (yes, that Tim Robbins) in Dylaneque folk mode. But their archives are full of incredible material.
Here's one for teh crinklies:
www.mytaratata.com/Pages/ARTISTES_Fiche.aspx?ArtistId=699 |
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Michael |
"Soley, Soley" is obscure? I could do with obscurity of that level!
Instead of trying to build a TV show from the top down, it might be an idea to build one from the web up. Find a truly great site with proven A&R acumen and hipness and add on TV elements, Twitter accounts, social elements (vote, buy shares in the band or I don't know what). It's pointless thinking we can re-create standalone TV shows like the seventies. Apart from anything else, JK's wig has disappeared. No, I didn't mean that. I meant to say that apart from that the audiences are no longer there. One of the issues TV producers are dealing with at Mipcom in Cannes next week is falling viewerships. The crinklies are falling away and the acnes have other ways to get their entertainment (come on, how often have we been talking about user-generated content - it wasn't a joke, you know). So the producers are going full blast into cross-platform and multi-format projects and swamping every available media with customised "content". Not many of them - euh, none - involve selling music as single units. It's all part of the package.
This is all a bit jargonesque, I know. But it's the business landscape that we are working in. The music biz has shrunk to being a glorified cottage industry in business terms. We no longer lead. We are an add-on. It's frustrating for those that knew it only 10-15 years ago. But when you get up on the pitch, you might as well know who you're playing against and what the weather conditions are! |
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