Jo wrote:
'Our aim is to break the taboo around periods by encouraging conversation on one of the most normal, natural topics that half the world’s population experience.'
How ironic that they should be creating another taboo around references to females.
I never thought it was a taboo subject unless you're Amish.
Like a good partner does I have bought sanitary products for my partner, daughters and ex's (all women). All I needed to know was the right packaging to get.