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MADNESS; latest Radio Two statement on release/play policy 18 Years, 4 Months ago
"With the recent changes in the chart rules Radio 2 took the decision last December to take the download date as the date we would look to adding new tracks to our playlist. The first act to benefit from this was Mika and from now on we will not be working toward physical release date. This in effects extends the Radio 2 policy which has been operating for some years of adding tracks which are download only.
We will be adding tracks three weeks prior to the download release date. We will no longer defer to physical release dates which may mean a track which also has a physical release date some weeks after its download date may be taken off the playlist before the physical release date."
ERM excuse me - why not just play it because it's good?
Why does a release date matter?
Could the answer be... LAZINESS?