Background
I had a record label which was wound down around 5 years ago for personal reasons. Although not making particularly great profits it did break even and was enjoyable to do with a good, positive following, so with the advent of digital releases and relaxed chart rules, I decided to do an experiment and see if my original methods would work today. I have taken the choice to post this on here anonymously as I considered a number of you would be appreciative.

I have a quality product but no actual

Very good and valid post Armstrong.

And the clue is in the fact that there were no click throughs.
You're right I'm afraid; the industry has lost the spark of interest and I'm afraid it seems to coincide with the death of the Tipsheet magazine about 5 years ago.

We were spreading enthusiasm, encouraging it in others, praising, condemning but sparking interest.

When I went down, so did enthusiasm.

It took me ages of trawling My Space sites until I found ORSON - a band that had been around for 8 years with no industry interest whatsover yet an obvious smash hit - NO TOMORROW.

That was my only involvement with Orson and, true to form, after NO TOMORROW they dropped like a stone, suffocated by the lack of enthusiasm and interest in the business today.

Hopefully you'll find this forum still has the spark of love for music!

Hi Armstrong.

1 question.
On announcement of your project, were you inundated with demo`s?

Thanks for the post Armstrong it's good to read other's experience.

One thing that stands out is no click through from your email. That is exactly the number I would expect.

As people are worried/aware of Internet nasties it is very unlikely anyone will click a link on an unsolicited or unrecognised email.

Email is cheap, quick and convenient but also very low credibility/trust.

Cheers again for the post it's raised a couple of points relevant to evil plans that are afoot at Castle zooloo* so it's been a useful read.

*More about said evil plans early next year as by then I hope to have something worth saying

Mart: Yes! Not that I have advertised that I'm looking for new material, I think people see "record label" and think "deal". I'll also add that I've taken the time to listen and reply to them all.

One thing that stands out is no click through from your email. That is exactly the number I would expect.

As people are worried/aware of Internet nasties it is very unlikely anyone will click a link on an unsolicited or unrecognised email.

Email is cheap, quick and convenient but also very low credibility/trust.
unrecognised; The Email's were follow-ups to the mail-outs which also contained the Email & website addresses so had the mail-outs been read it shouldn't have been unrecognised. Instead it provided a very quick and easy way to respond.

unsolicited; All of the places I sent to had their details published on the web asking for material.

It was clear by the subject and Email address that it wasn't spam. The Email also contained the questions (a small number) asked on the form, it just required typing rather than clicking. If people were afraid of viruses etc. they didn't need to click the link, they just needed to reply. This didn't happen.