Now let me first of all define what i mean. I am not talking about the overbloated and expensive promotional music videos but the potential of a band teaming up with a media company or budding filmmaker to mutually benefit one another. The Filmmaker gets music and the artist gets content.
With now everyone establishing new shows around video clips and youtube why oh why hasn't someone in the music business cottoned on to this ?
It is television and not radio that makes huge stars in my opinion. I am talking from experience. I fell in love with bands in the 80s because i watched them on Tv while living in God's own continent (Africa lol).
The BBC killing TOTP was lunacy beyond lunacy. Ratings shouldn't come into it. The music industry must now think about getting its own dedicated music channel or is that too easy for them ?
Ps: Surprised to not hear anyone's comments on my video trailer ?
Watch it now