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Which is the MOST useless area of music these days?
TOPIC: Which is the MOST useless area of music these days?
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Re:Which is the MOST useless area of music these days? 14 Years, 7 Months ago
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The whole function of A&R has totally changed in the last ten years. Its now R. Repertoire for signed acts in milking every last drop of revenue in every media direction possible for an act. Kylie's jaunt in the States last week for instance, which I think is a mindless tax write off. Are they throwing darts at a dart board at Wrights Lane? (talked to darling K last Wednesday at the Chateau Marmont BTW, such a love).
Not that long ago particularly in London where everyone at every label knew each other and what the buzz was, I would see A&R people stop by the big studios, see what was going on, there were no secrets, there was a lot of interaction. Numbers wise now there simply isn't the amount of people employed at labels so this no longer happens. I think that was a very healthy thing. A lot of studios have closed as well and places like #1 Piccadilly being vacant, which is a sad thing. All of these things contributed to a synergy that is no longer here. Not good.
So I would say the new bastardized version of A&R at labels is the most useless to the future. Not necessarily publishing A&R/creative.
Managers that know what they are doing truly earn their 15-20%, they get all the blame if it goes wrong and none of the glory when it goes right. I'm not talking about Irving Azoff here. Irving kind of gets my ass.
I've never seen anything in any book that comes close to my experiences in the music industry, and I know a lot of people feel the same way. You can't learn this in a book or in a classroom.
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