"So there was Pirate Radio, then Radio 1, then a music shop. There were record companies and music publishers. Was it good, what the God of pop music had created?
Music publishing has always been a form of banking in many ways, but - in cooperation with record labels - active artists have always received from the music industry banking system more than banking. They’ve gotten….
1. editorial guidance,
2. financial support,
3. creative nurture,
4. manufacturing,
5. publishing,
6. marketing,
7. distribution
8. payment of royalties. (the banking)
Today, if we look solely at iTunes, we see a publishing model that offers only the last two items as a guarantee, distribution and banking, with some marketing thrown in sometimes at the whim of the folks at Apple. It’s a fantastic piece of software, I use it all the time and I was honoured once to meet the woman who wrote the software. But iTunes is not like radio."
www.recognitionpr.co.uk/journalistarea-story.asp?id=10784
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