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TOPIC: HMV kaput
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Re:HMV kaput 12 Years, 5 Months ago
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No BB: like the BPI (see other thread) it needed a total rethink in music retail. What could shops provide that online and mail order couldn't? From pricing to knowledge, enthusiasm, packaging, posters, value-for-money, discounts on gig tickets, signings, meetings... bad, weak executives lacking in ideas; that's what went wrong with retail, labels, publishers, BPI - the lot.
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Re:HMV kaput 12 Years, 5 Months ago
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JK2006 wrote:
No BB: like the BPI (see other thread) it needed a total rethink in music retail. What could shops provide that online and mail order couldn't? From pricing to knowledge, enthusiasm, packaging, posters, value-for-money, discounts on gig tickets, signings, meetings... bad, weak executives lacking in ideas; that's what went wrong with retail, labels, publishers, BPI - the lot.
My comment about linking the online presence to an in store customer experience was along the same lines as your thoughts.
I was working with digital distribution companies in the late 1990's, early 2000's and it wasn't just about a lack of ideas. Often there were to many ideas and the problem was that too many uneconomical decisions were taken and not enough focus on a single strategy. Ultimately you are right, the problem was bad/weak executives but having been there myself I can tell you it wasn't easy identifying the good ideas from the bad.
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Re:HMV kaput 12 Years, 5 Months ago
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This story will be interesting to follow. Hilco UK has done a great job with HMV Canada, and closed very few stores. (Their flagship Vancouver store probably being the most high profile one that shuttered). Once reduced of debt - and the worst performing stores - HMV UK should have a short to medium term profitable future. I wonder if Universal Music are interested? HMV has been owned by a record company (EMI) for most of its life until it floated off in the last decade. Universal are reported to be exposed to the tune of up to £150 million pounds that they inherited when the bought EMI last year. Universal Music, along with the other record, video and games manufacturers would be seriously damaged without HMV. I hope that the majority of this once great business is saved, and given an opportunity to change to meet today’s environment - which for entertainment is still heavily weighted to physical product.
A new owner could introduce Instore CD/DVD Burning, where you can go into an HMV store and get virtually any CD DVD on demand in a physical format with original packaging. Tesco are trialing this, but with two fundemental flaws. One, they've installed expensive self-service kiosks. (No, you put out dummy cases and/or have have a catalogue (electronic) at the counter.) Two, they catalogue is VERY limited. It only works if there is an extensive range available - Just like Home Delivery and Digital.
A smaller estate, debt free/reduced could certainly make HMV work - but it requires imagination!
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Re:HMV kaput 12 Years, 5 Months ago
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Michael,I saw CD burners around the same time, run by a company called VMS. Very different to what Tesco has today - and I don't think Tesco has it right, BUT the quality is as good as a factory copy today. (Not the case 15 years ago). Tesco has shiny self-selection kiosks. Very esxpensive and not required. The idea would, in my opinion, would be all "back room based". (Which means you could use off the shelf kit for most of it. The store could produce inlay cards for display, and should an artist become popular suddenly, be able to create all of the back catalogue. Singles could be produced on demand too. BUT, and here's the current sticking point that needs sorting. The stores need access to EVERYTHING! (Or at least everything that I-Tunes or Amazon could supply. There are lots of people who still want physical, but can't get what they want instantly. If you knew you could pick up vertually any CD with its original packaging from you local HMV, (at a competitive price) more people would go there.
On another issue. Deloittes are shooting the brand (HMV) in the foot by not accepting HMV Gift Cards. (Even if they made it conditional on the card value not exceeding 50% of the total transaction, at least they'd be showing willing/compassion!).
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