Ratings for the Oscars lowest ever; I've said for decades the entire structure needs adapting; indeed I did it as producer of The Brits in 1990, 1991, 1992. Even when I hosted them in 1987 I structured the stage differently with walkways out into the crowd, giving them an acronym as a name (British Record Industry Trusts Show). As Producer I managed to get then Prime Minister Thatcher to croon How Much Is That Doggy In The Window?