"Rupert Murdoch has flagged an aggressive push to start charging readers for News Corp's newspapers online over the next year, seeking to put an end to the company's profit erosion as advertising dollars shift to the internet.
"There is no doubt that the traditional newspaper model has to change, even though the present situation I think has been greatly exaggerated by the current recession,'' Mr Murdoch told analysts on a conference call this morning, announcing a 97% earnings slump at News Corp's newspapers and information services for the third quarter."
business.smh.com.au/business/murdoch-fla...s-20090507-aw0y.html
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don't ya love it : "
greatly exagerated" with a 97% earnings slump and this corker :
"British reports revealed this week that News Corp's Times and Sunday Times combined lost almost 1 million pounds a week in the year to June 2008, even before the downturn started to bite."
It's a new era dawning in the media and it's opening up for one and all. Of course there will be a million bloggers on-line but the better ones will shine.
Citizen reporting will become far more powerful. It's the begining of the end for dinasours like News Corp.
Lachlan Murdoch-a highly likable bloke who is nothing like his dad, once told the Oz stable of newspapers to not waste time on the internet as it was a passing fad before he bailed out of the trade.
Wonder how many people will sign up to read the tosh in the on-line
Sun or
News of The World ?
Forums 
